Glasgow international

Cause & Effect

Jot & Tittle

citizenM Glasgow Hotel
60 Renfrew Street
G2 3BW


Graphic designers Kerr Vernon and Ed Watt, otherwise known as Cause & Effect, have collaborated with citizenM hotel on this exhibition located in the hotel’s living space. Cause & Effect created the distinctive visual identity for GI2018.

As its starting point, the exhibition uses the Lacuna font, designed by Glasgow School of Art graduate Imogen Ayres and used as a foundation for GI2018’s branding. More broadly, the exhibition will explore the creative development of a brand through the lens of imaginative and effective graphic design.

The interactive exhibition uses printed materials with a variety of print methods including lithography, digital and risograph. Unique screen-printed works will be displayed, and available to buy here in editions of 40 each with profit from sales going to support the Scottish Refugee Council.

Visitors will be invited to engage and play with the typeface, leave brightly coloured messages in the citizenM window.

Fri 20 April – Mon 7 May
Mon – Sun, 9am-5pm

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Glasgow international 2020